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Software Showcase

SERPscope

SEO software built, hosted and operated by JNY Software.

SERPscope is a production SaaS platform designed for agencies, consultants and businesses that need reliable rank tracking, site audits, reporting and optimisation workflows without enterprise complexity.

  • Projects
  • SEO Audits
  • Keyword Tracking
  • Reports
  • Competitor Research
  • Page Optimisation

Keyword Research

Ideas
Volume
2.4K
Difficulty
38
Opportunity
74
  • example keyword one 1.2K
  • example keyword two 740
  • example keyword three 460

Site Audit

Healthy
Health Score
91
Pages Crawled
428
Issues Found
14
  • Performance 88
  • Indexation 94
  • Content 79

Position Tracking

Live
Visibility
82.4%
Avg. Position
7.8

Production software

A Real SaaS Platform

SERPscope is software we run—not a portfolio mock-up.

Paying users sign in daily. Rank checks and audits run on schedules. Stripe handles renewals. The same team that wrote the code deploys fixes and answers support.

If you are evaluating whether we can own a product end to end, this is the working proof: live accounts, real usage and ongoing operation.

If you are looking to build a SaaS platform with a similar scope—accounts, billing, background jobs and long-term operation—see how we approach SaaS development for client products.

  • Paying subscribers

    Live accounts on subscription plans with Stripe-managed billing and renewals.

  • Scheduled rank checks

    Recurring desktop and mobile SERP collection across active projects.

  • Agency workspaces

    Multiple client projects organised under single accounts in daily use.

  • Audit job queues

    Technical SEO checks run asynchronously and surfaced as prioritised issues.

  • Report workflows

    On-demand and scheduled reports used in client delivery, not demo data.

  • In-house operations

    Deployments, monitoring and support run by the team that built the product.

Product capabilities

Core Platform Features

What users work with inside the product—each capability ships as part of the application.

Engineering

Built As A Modern SaaS Platform

The engineering underneath the product: accounts, billing, jobs, data and delivery—not a brochure site with a login form.

  • Authentication

    Session-based sign-in, password flows and protected routes.

  • Subscriptions & Billing

    Stripe plans, trials, upgrades and webhook-driven state changes.

  • User Management

    Account settings, project membership and permission boundaries.

  • API Integrations

    Search, analytics and data providers wired into product workflows.

  • Background Jobs

    Workers for rank checks, audits and long-running tasks off the request path.

  • Deployment & Runtime

    Containerised services behind edge caching with health checks.

  • Data Processing

    SERP parsing, audit scoring and PostgreSQL-backed storage.

  • Export & Delivery

    Report assembly, file generation and scheduled send logic.

Stack

Technology Behind SERPscope

Pragmatic technologies chosen for maintainability, performance and long-term product development—not trend-chasing.

Backend

Application logic, APIs and data models.

  • Python
  • Django
  • PostgreSQL
  • Redis

Frontend

Interactive dashboards and product UI.

  • React

Infrastructure

Deployment, edge and hosting.

  • Docker
  • Cloudflare
  • Dokploy

AI & integrations

Model-assisted workflows inside the product.

  • OpenAI

Proof of capability

What SERPscope Demonstrates

What a long-running product engagement with us actually involves—drawn from SERPscope, not generic claims.

  • Product Ownership

    Scope, pricing and roadmap decisions made alongside engineering—not handed off as a specification document.

  • Technical Leadership

    Architecture, stack choices and delivery standards set by engineers who also ship the code.

  • Operational Experience

    Production incidents, subscriber support and release discipline on software we run day to day.

  • Long-Term Maintainability

    A codebase extended over years: refactors, dependency updates and features added without a rewrite.

Delivery

From Concept To Production

How SERPscope moved from definition to a product still maintained in production.

  1. Planning

    Requirements, commercial goals and user workflows mapped before significant build work.

  2. Architecture

    Data models, integrations and infrastructure planning agreed to support multi-tenant usage.

  3. Development

    Iterative feature delivery and testing across tracking, audits, accounts and billing.

  4. Deployment

    Production launch, monitoring and rollout with subscriber onboarding on live plans.

  5. Operations

    Support, optimisation and ongoing product evolution on the running platform.

FAQ

Frequently Asked Questions

How the product was built, how we work on subscription software, and what happens after launch.

What is SERPscope?

SERPscope is a web-based SEO product for rank tracking, technical audits, page-level optimisation, competitor comparison and client reporting. Agencies and consultants use it to run multiple client projects from one account. It is a live product with paying subscribers—not a prototype or demo environment.

Was SERPscope built by JNY Software?

Yes. JNY Software owns the product, wrote the application code and operates it in production. We are not reselling or white-labelling another vendor's platform. SERPscope exists because we needed a credible reference for how we build and run subscription software.

How was SERPscope built?

The backend is Django and PostgreSQL with Redis for caching and job coordination. The customer-facing UI is React. Rank checks and audits run as background workers so the web app stays responsive. Billing is integrated with Stripe. The stack is deployed as containerised services with edge delivery and monitoring—the same patterns we use on client projects where they fit.

Can JNY Software build SaaS platforms for clients?

Yes. SERPscope is the reference implementation: sign-up and authentication, plan selection, usage inside the product, background processing and ongoing releases. For client work we start from your domain and workflows rather than copying SERPscope feature-for-feature, but the engineering practices—data modelling, job queues, billing webhooks, operational runbooks—carry across.

Do you build subscription and billing systems?

Yes. On SERPscope we implemented Stripe for plans, trials, upgrades and cancellation handling, with application state kept in sync via webhooks. For new products we design the plan structure with you first, then wire checkout, entitlements and admin visibility so support staff are not guessing who has access to what.

Can you build custom dashboards and client portals?

Yes. SERPscope includes multi-project accounts, role boundaries and report delivery aimed at agency workflows. On bespoke projects we have built internal dashboards, customer-facing portals and export flows where the data model and permissions are specific to one business. The work is the same discipline: clear ownership of data, sensible defaults and UI that matches how people actually work.

Do you host SERPscope and other applications?

Yes. SERPscope runs on infrastructure we manage: container deployments, TLS, backups and uptime monitoring. For clients we can host applications we built or take over an existing deployment, depending on access and architecture. Hosting is paired with operational responsibility—someone on our side responds when alerts fire, not only when you open a ticket.

What support do subscribers and clients receive?

SERPscope subscribers contact us through normal product support channels; fixes and clarifications feed back into the codebase. For client-owned software we agree support expectations up front—severity levels, response windows and what counts as a defect versus a change request. Long-term products need both: reactive support when something breaks and planned work for improvements.

Need A SaaS Platform Of Your Own?

Whether you're planning a subscription platform, internal system, client portal or software product, we can help take it from idea to production.